Apparel Export Promotion Council (AEPC) has partnered The Times Group for promoting apparel products in India and abroad. This association will help strengthen both domestic and international markets, says A Sakthivel, Chairman, AEPC at a webinar on ‘Global and Domestic Marketing Opportunities’.
The Times Group team has built an ecosystem both within India and abroad to promote brands and products on a variety of media platforms to capture a large customer base spread across the world. It has become a one-stop shop for all kinds of marketing communications through platforms like print, TV, radio, outdoor and online with their exclusive partnerships with reputed organisations in almost all the countries.
Several apparel exporters expressed their desire to strengthen their customer base in the usual markets of the UK, US, Europe, Canada, Japan and Australia, and also explore smaller markets like in Africa and South America. AEPC member-exporters have moved into the Personal Protective Equipment (PPE) segment to en-cash the positive sentiment towards doing business with India, said Sakthivel