Bani Pasricha showcased her collection ‘The Pharaohs’ with a digital fashion film at the India Fashion Week London. The fashion film was set on a luxurious, ancient Egypt themed backdrop and models wore opulent headdresses resembling Egyptian queens of old.
Published on YouTube, the showcase featured models wearing champagne Dutch and hammered satin gowns, cocktail dresses, and suits embellished with green crystals. Draping, geometric patterns, and power suits also made an appearance. The show culminated in a model wearing an ancient Egyptian inspired lehenga with a heavily embellished neckpiece that resembled jewellery worn by ancient Egyptian monarchs.
The show was executed by Fashmob and show director Lokesh Sharma. Bee Enterprises handled communications and the show was organised by organised by Platinum Group.
The fashion event was originally scheduled to take place from November 27 to 29, 2020 at Novotel London West, UK,. Due to the ongoing UK lockdown, events and non-essential shops and remain closed for the month.