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LimeRoad resumes operations

LimeRoad, India’s leading independent fashion platform is back in business post the 45-day lockdown period and has begun to deliver products in the lifestyle and fashion range to its customers living in the orange and green zones in India

As the lockdown opens up partially, LimeRoad is preparing to enter a period of tremendous operational complexity. The retailer expects a massive surge in essentials within the lifestyle category and are rapidly activating deep supply networks around these products. By helping thousands of its partner sellers and the MSME community with short-term issues they faced during this period such as inventory management, availability of labour, travel passes and raw material, LimeRoad has enabled them to bounce back, facilitating in their own way, India’s economic recovery.

The company has also offered its partners access to contract labour and workers so that they can operate their warehouses across shifts and fulfil all customer demands efficiently. To deal with complexities within the courier networks, LimeRoad is using minute-based fetch API in all containment pin codes where the Cash-On-Delivery option has been temporarily suspended so as to minimise cash handling by people.

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