Homegrown e-commerce platform Snapdeal has announced three sale events to kick off Diwali celebrations in the country. Snapdeal’s first sale starts mid-October and will coincide with the Navratri festivities, while the next two sales will run in late October and early November ahead of the Diwali celebrations.
To prepare for festive season sales, Snapdeal has on-boarded more than 75,000 new sellers who are sharply focused on the fast-growing value-merchandise segment. It has also added nearly 5000 manufacturer-sellers on its platform this year
This year, Snapdeal will focus on offering better price propositions to its customers and said that prices will be even lower than the last time. Items in categories such as kitchenware, kitchen appliances, home furnishing, home improvement products, fashion apparel including sarees, kurtis, suits and kids wear and fashion accessories like watches and wallets etc will be sold during the sale on discounted prices.