As a part of its collaboration with not-for-profit organization Fairtrade India, Indian Terrain has introduced its second edition of the exclusive Fairtrade fashion line along with Spring Summer’21 collection. The collection is available at select exclusive brand outlets in India and in Indian Terrain’s e-commerce enabled site. Indian Terrain collaborated with Fairtrade India last year to promote sustainable fashion. Now, in its second year, the initiative aims to educate consumers on their purchases and help them create a better life for all trade employees.
Charath Narsimhan, Managing Director, Indian Terrain Fashions says, ethical and sustainable values have always been at the core of Indian Terrain with which it creates quality products and also places a strong emphasis on educating customers to meet societal challenges. Indian Terrain’s new 2021 collection captures a fresh attitude through color and style. The collection radiates optimism, an essential flavor to a man’s attitude and his wardrobe.