Miniclub expands retail presence with store in U.P

Miniclub expands retail presence with store in U.P

09 August 2022, Mumbai:

A leading babywear brand that offers a thoughtfully crafted range of apparel and baby care products, MiniKlubhas expanded its retail presence by launching its brand-new store in Muzaffarnagar, UP.

MiniKlub's newly launched store offers a wide range of safe and comfy apparel for newborns up to 8-year-old.

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Incepted in 2013, MiniKlub, from the house of First Steps Babywear, has emerged as a fast-growing omnichannel brand with a presence in over 450 plus multi-brand outlets, leading e-retailers, and exclusive brand stores - both physical and online.

Having successfully marked its presence in 26 cities with 45 exclusive brand stores. Inspired by the childhood spirit, MiniKlub takes utmost care while designing the products for the comfort and safety of the babies. MiniKlub also takes pride in following a sustainable manufacturing process while bringing the best quality products to the market.

The retailer today operates 450+ multi-brand outlets with a solid presence on e-commerce platforms like Amazon, Myntra, Flipkart and Ajio. Miniklub online delivers across India through its e-commerce platform.

Mini Klub’s offerings include newborn essentials, baby apparel, kids fashion, footwear, toys, travel, baby care, and much more all under one roof.

Additionally, the brand has launched a range for premature babies known as the ‘Preemie Range.’ Developed with extra care and pure cotton, the product comes with flat seems that minimize any potential irritation to babies’ sensitive skin.

The apparels also have press studs which make wearing and changing convenient. Besides, size labels are also positioned in a place that doesn’t bother the baby’s skin.

(Indian Retailer report)

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