MiniKlub ropes in Shahid Kapoor and Mira Rajput as brand ambassadors
24 October 2024, Mumbai
Children’s clothing and lifestyle brand MiniKlub has roped in celebrity couple Shahid Kapoor and Mira Rajput as its first brand ambassadors. The collaboration aims to expand the brand's reach and promote MiniKlub’s core message of ‘Happy Parenting.’
With Kapoor and Rajpur on board, MiniKlub hopes to connect with parents across India who seek high-quality products that simplify the parenting journey. They exemplify modern parenthood, making them an ideal fit as we continue to lead in the kids' market, offering premium products designed to meet every parenting need, says Anjana Pasi, Director.
The partnership underscores Kapoor and Rajpur’s shared belief in MiniKlub’s products and its contemporary approach to parenting. The brand aligns with our vision of offering the best in modern parenting, and we’re thrilled to represent a brand that cares deeply for both children and the environment, avers Kapoor.
Founded in 2013, MiniKlub caters to newborns through eight-year-olds, along with their parents. The brand has a growing presence with physical stores across India as well as an online retail platform.