New Balance launches debut Kerala store at Lulu Mall in Kochi
07 December 2024, Mumbai
Boston Massachusetts-based sports and leisure company, New Balance has launched its first Kerala store at the Lulu Mall in Kochi. Founded in 1906, New Balance has since become a pioneer in sportswear and workmanship. The brand achieved global sales worth $6.5 billion in 2023.
Currently, New Balance operates five sports footwear factories in New England, US, and one in Flimby, UK, and employs over 9,000 colleagues worldwide. The brand’s new store at the Lulu mall provides a first-rate shopping experience to Kochi customers. This growth is in line with the brand’s mission to provide premium goods to a larger market while maintaining comfort, design, and innovation.
