Nykaa Fashion launches menswear brand Snitch on its platform

Nykaa Fashion launches menswear brand Snitch on its platform

05 February 2025, Mumbai

Expanding its portfolio, multi-brand e-commerce retailer, Nykaa Fashion has launched menswear brand Snitch on its platform.

On this platform, Snitch will offer a wide range of collection including shirts, t-shirts, cargo pants, jeans, trousers, joggers, winter wear, suits, blazers, and accessories. The brand’s bold, trend-driven and stylish designs resonate with the needs of modern man, says Adwaita Nayar, Executive Director and CEO, Nykaa Fashion.

The platform aims to offer unparalleled variety and choice by bringing the best of fashion onto one dynamic platform, he adds.

Siddharth Dungarwal, Founder CEO, Snitch opines, the brand’s partnership with Nykaa Fashion enables men to embrace their personal style with more confidence by offering them versatile and high-street inspired collections.

Launched as a digital-first brand, Snitch is present in over 40 stores across India and aims to reach 100 stores by this year end.

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