Rizvol forays into the Indian market with a new e-commerce platform

18 June, Mumbai 2025

Founded by entrepreneur and cultural observer Abhishek Shah, New York-based luxury fashion label Rizvol has officially forayed into the Indian market. The brand brings a philosophy of understated elegance, slow fashion, and timeless design to Indian consumers.

Originally launched in New York, Rizvol aims to connect with Indian consumers who are increasingly drawn to intentional and experience-led fashion. The label's Indian debut is marked by the launch of its dedicated e-commerce platform, www.rizvol.in. This platform offers more than just a shopping experience; it's a carefully crafted digital journey, featuring detailed fabric stories and sophisticated packaging.

A result of meticulous process, Rizvol’s garments feature buttons made from Japanese Mother of Pearl, fabrics sourced from renowned European mills, and silhouettes refined through over 200 prototypes. The brand focuses on creating enduring pieces that resonate with the wearer and stand the test of time.

Shah's cross-continental upbringing - spanning India, California, New York, and the subtle elegance of Milan - inspires Rizvol's deeply personal approach to style. The designer derived the brand’s name from the Italian word ‘risvolto,’ meaning the cuff of a garment. This choice is an intentional nod to the brand's belief in the power of small, meaningful details that complete the larger story of style and craftsmanship.

As the Indian fashion landscape shifts towards more conscious and curated consumption, Rizvol's entry comes at a strategic moment. The brand offers a compelling alternative to fast fashion, valuing narrative, nuance, and elegance in every stitch.

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