Siyaram’s expands retail presence with 30 new outlets by March 2025
24 October 2024, Mumbai
Siyaram’s, a leading Indian fabric and apparel manufacturer, is opening new retail outlets to enhance customer engagement and expand its presence.
These stores will focus on two key segments: fast fashion, under the brand Zecode, targeting urban shoppers with affordable, trendy apparel and ethnic wear, under the brand Devo, showcasing traditional attire for culturally rich regions.
The company plans to open 30 outlets across Tier I, II, and III cities by March 2025, backed by an investment of Rs50 crore.
Gaurav Poddar, Executive Director of Siyaram Silk Mills, emphasized their commitment to providing high-quality shopping experiences and capturing growth in fast fashion and ethnic markets.