Siyaram’s launches Devo, new men’s occasion wear brand
06 November 2024, Mumbai
A renowned name in India’s textile industry, Siyaram’s launched an innovative men’s occasion wear brand, Devo to celebrate India’s vibrant cultural heritage. The brand launched with its maiden collection and flagship store in Delhi.
Devo’s debut collection includes a wide range of garments designed to highlight India’s design excellence ranging intricately hand-embroidered sherwanis to refined Indo-Western ensembles.
The collection also features Jodhpuris and kurta-pyjamas that merge heritage with current trends, luxurious tuxedos, and accessories that exude global appeal. Combining traditional Indian craftsmanship with contemporary design, each of these garment pieces reflects India’s artistry while meeting international style and comfort standards.
Ramesh Poddar, Chairman and Managing Director, Siyaram’s, embodying the values of modern Indian men, the collection blends tradition with modernity to offer garments that resonate with India’s cultural depth.