The Bear House opens first standalone store in Pune

02 July, Mumbai 2025

Contemporary men's apparel brand specializing in smart work casuals for young men, The Bear House has opened its first standalone store in Pune. Located in the Amanora Mall, this expansive 2,000 sq ft store marks a significant step in the brand's ambitious offline retail expansion, promising an expertly curated and immersive shopping experience for the city's discerning shoppers.

Showcasing The Bear House's signature product range, the store features customer favorites like their bestselling flannel shirts, relaxed polos, versatile tees, denim, boxers, sweatshirts, and stylish outerwear. Known for its elevated essentials crafted with breathable fabrics, the brand skillfully combines comfort with sophisticated design. The store's interior reflects this philosophy with clean, modern aesthetics, creating an exceptional shopping environment for the contemporary young man.

A blend of wilderness and warmth, the store’s design is inspired by a bear's majestic lair. The deliberately asymmetrical facade mimics the rugged contours of a natural cave. Inside, the atmosphere is rich with tactile details: bear-paw motifs etched into the walls, mannequins with bear faces, and a trial room designed to feel like a secluded den. A cozy lounge area outside features earthy textures and warm hues, evoking a sheltered retreat. Every design element immerses visitors in the world of The Bear House, where comfort and style merge in a haven of rugged charm.

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