Myntra unveils Oasis: Elegant British Fashion
21 July 2023, Mumbai
Myntra proudly presents Oasis, the iconic British fashion brand renowned for its sophisticated and elevated feminine designs tailored for modern women.
Elevating ‘Feminine Fashion’
Catering to metropolitan and tier 1 city shoppers seeking luxurious fashion, Oasis marks its entry as the sixth esteemed brand from the Boohoo Group to grace Myntra's platform, following the success of Boohoo Woman, boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins.
Renowned British brand
Since 1991, Oasis has epitomized effortless and trend-led fashion, featuring signature florals, art-inspired prints, trending colors, and intricate detailing, showcased in an array of mini-dresses, jumpsuits, and more.
Shoppers’ engagement
Offering understated elegance and reliability, the brand's diverse collection spans dresses, tops, heels, and sustainable options, starting from INR 3000.
As part of the launch promotion, Oasis will boast an Online Brand Store (OBS) and significant on-app visibility, fostering a deep connection with Myntra's shoppers.
