Double Bull targets Rs 100 crore revenue with India expansion

Men’s fashion brand Double Bull is set for a major expansion across India as it marks its 50th anniversary. The company aims to reach Rs 100 crore ($11.5 million) in revenue by FY31, up from its current Rs 35 crore.
As part of its growth strategy, Double Bull plans to open over 50 exclusive brand outlets and expand its presence in multi-brand stores across 14 states by the year-end. It is also entering the direct-to-consumer market with an exclusive e-commerce store.
Founded in 1974, Double Bull became popular for its bold party wear in the 90s. Now, the brand is revamping its offerings with premium yet affordable apparel catering to modern consumers.
With new leadership driving the vision, Double Bull is expanding its product portfolio to include versatile, stylish clothing beyond party wear, reinforcing its position in India’s fashion market.