Meesho launches Meesho Mall to venture into branded products

Expansion Aligns with Meesho's Vision of Democratizing Online Commerce

Meesho, the e-commerce platform, has recently announced its foray into the realm of branded products through the launch of Meesho Mall. This expansion aligns with the company's vision of democratizing online commerce for all, as it aims to digitalize the operations of small-scale merchants and regional brands, integrating them into the e-commerce ecosystem.

Meesho Mall is a curated section on the Meesho app that features a wide range of branded products from various categories, including apparel, footwear, electronics, beauty, and home décor. The platform offers a number of benefits to its customers, including:

• Access to a diverse and cost-effective product range
• Assurance of quality and authenticity
• Convenience of shopping from the comfort of their homes
• Hassle-free returns and exchanges

Meesho Mall is a welcome addition to the Indian e-commerce landscape, as it provides a platform for small-scale merchants and regional brands to reach a wider audience and grow their businesses.