Gaurang celebrates the color pink with a new collection on day 2 of LFW X FDCI
Prominent women's fashion brand, Gaurang celebrated the essence of pink during the second day of Lakmé Fashion Week x Fashion Design Council of India.
Embracing the theme of Sustainable Fashion Day on March 14, Gaurang showcased a dazzling collection of traditional wear, highlighting the vibrancy of handloom textiles in sarees that embodied the spirit of spring.
Named 'Gulaal,' Gaurang's spring/festive collection was inspired by the rejuvenating promise of the Phagun season. Each saree in the collection was meticulously crafted, featuring intricate borders, metallic embellishments, and traditional motifs, predominantly in various shades of pink ranging from soft pastels to vivid magentas.
Adding a touch of tradition and festivity, the runway was graced by two Kathakali dancers adorned in traditional attire and makeup, gracefully maneuvering around piles of pink powder arranged in traditional dishes. The ambiance was further enhanced by the aroma of incense, evoking the atmosphere of a joyous festival. Gaurang's sarees, adorned with bright accents of green and yellow, mimicked the hues of spring flowers, infusing the collection with a sense of freshness and renewal.
The collection showcased an array of handloom textiles, including fine cotton, silk matka, and other natural silks, underscoring the brand's commitment to sustainability. Notably, Gaurang highlighted the significance of handloom Khadi, a heritage textile of India that has gained recognition as a sustainable fabric in recent years.
Being held at Mumbai's Jio World Convention Centre from March 13 to 17, Lakmé Fashion Week x FDCI serves as a platform for designers nationwide to showcase their talent. The event encompasses physical runway shows, digital presentations, design competitions, and fashion seminars, uniting the fashion community in celebration of creativity and innovation.