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Louis Philippe expands summer range with new collection, ‘Moods of Summer’

Premium menswear brand by Aditya Birla Fashion and Retail, Louis Philippe has expanded its summer range with the introduction of a new collection titled, ‘Moods of Summer.’

Inspired by diverse global locales, this new collection features linen shirts, relaxed chinos, pastel polos, tailored shorts, lightweight blazers, and satin evening wear.

According to Farida Kaliyadan, Chief Operating Officer, Louis Philippe, the collection captures spirit of summer, whether it's the serenity of a beach getaway or the vibrancy of a lively European city.  The collection is designed for men who desire a perfect mix of comfort and elegance, regardless of their summer destination, she adds.

Boasting high-quality fabrics, detailed craftsmanship, and a color palette reflecting the world's most stunning destinations, this collection pays a rich tribute to summer, she further adds.

The collection is currently available at the brand's retail outlets in Delhi, authorized retailers across the nation, and online platforms.

Louis Philippe expands summer range with new collection, ‘Moods of Summer’

House of Surya celebrates feminine power with the launch of Adira; a handwoven sarees collection

House of Surya has unveiled Adira, a new collection of handwoven sarees that transcends fleeting trends to celebrate the enduring essence of strength, heritage, and grace. The collection redefines contemporary luxury by seamlessly blending exquisite craftsmanship with the deep-rooted traditions of handwoven artistry. It pays a tribute to generational resilience, feminine power, and the timeless beauty of cultural heritage.

Anchored in a deep commitment to preserving tradition while embracing modern aesthetics, the collection, Adira features intricate handwoven textiles, crafted using time-honored techniques, transforming each piece into a treasured heirloom. From luxurious silks to detailed Zari work, Adira showcases the pinnacle of craftsmanship, where every motif carries the whispers of the past. Each saree in this collection tells a story of skilled artisans, ancestral legacies, and the modern woman who honors her roots while forging her own path.

Symbolizing strength and grace, the Magnolia motif is central to the collection. This emblem of timeless resilience reflects the modern woman’s spirit. Delicately embroidered or woven into the fabric, the Magnolia serves as a poignant reminder of elegance rooted in inner fortitude. The motif integrates seamlessly with age-old weaving techniques, creating a collection that is both traditional and contemporary.

With its name representing bold yet graceful, Adira honors modern femininity. Each saree in this collection highlights the harmony between strength and beauty. The campaign to launch this collection uses evocative imagery and storytelling to bridge past and present, portraying sarees as symbols of empowerment.

House of Surya celebrates feminine power with the launch of Adira; a handwoven sarees collection

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