Bata launches limited-edition collection with actor Sharvari Wagh
19 September 2024, Mumbai
Bata India has introduced a limited-edition collection titled, 'Emily in Paris.'
Launched with a campaign featuring actor Sharvari Wagh, the collection has been introduced in collaboration with Viacom 18 to create designs inspired by the popular show, including cherry red mules, metallic heels, and pastel ballerinas in powder blue and pink.
Expressing her excitement over the collaboration, Deepika Deepti, Head – Marketing, Bata India, says, the collaboration with Wagh enables the brand to allow its customers step into the shoes of Emily Cooper, quite literally.
Priced at Rs 1,999 ($23), the collection is available on Bata’s e-commerce site and select stores across India.
