Brandwala revolutionizes with innovative apparel inventory liquidation approach

 05 May 2023, Mumbai  

Brandwala, a Rajasthan-based store, is taking the Indian apparel market by storm with its innovative approach to inventory liquidation. Brandwala aims to transform this burden of deadstock into an opportunity to provide end customers with affordable fashion clothing.

Established in 2015, Brandwala offers year-round discounts on more than 300 brands, including apparel, toys, luggage, large appliances, mobile accessories, smartwatches, FMCG, groceries, personal care, and health and beauty products.

What sets Brandwala apart from other players in the market is the fact that it aids its associate partners to procure inventories at an affordable price. It helps investors by providing a ‘pick and choose’ option and also helps the retailer to rotate their inventories. The organization deals with major e-commerce sites to procure all return inventories at a reasonable price.

Brandwala's impressive portfolio includes three lakh satisfied consumers, a sprawling 1 lakh sq ft retail area, 300 brands, and 1000 distributors across India. The organization is bolstering its digital capabilities by scaling up its digital base to provide an immersive experience for customers and expand its portfolio into emerging consumer segments.

It has managed to set up 16 outlets in India and has a gross profit of over 45 percent. With an annual turnover of Rs.15 crores, Brandwala has seen exponential growth in the last 8 years and aims to expand its business to every state and city in India.

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