Libas strengthens NCR presence with a new store in Ghaziabad
13 February 2025, Mumbai
Strengthening its presence in the NCR, ethnic wear brand Libas has launched a new flagship store in Ghaziabad. Besides expanding the brand’s retail operations, this new store also highlights the company’s strategy to cater to the changing fashion preferences of its consumers in the market.
Located on Ambedkar Road, the 4,800 sq ft store helps the brand enhance customers’ shopping experience through features including dedicated sections for bridal, festive, and everyday ethnic wear, offering a wide range of products such as lehengas, gowns, sarees, ready-to-stitch kurta sets, and the exclusive Libas Art collection.
The store also offers an access to the brand’s limited-edition wedding, festive and other special collections launched exclusively for the city’s customers. Besides, it also provides shoppers personalized service and expert assistance.
Sidhant Keshwani, Founder and CEO, Libas, says, the store’s strategic location in the NCR combined with Ghaziabad’s evolving fashion landscape offers Libas an opportunity to expand its operations in the region. The new store also enables the brand to cater to the region’s growing demand for high-quality ethnic wear, he adds.
