Multi-designer boutique Carma opens maiden store in Hyderabad
07 February 2025, Mumbai
Celebrating 25 years of showcasing luxury Indian fashion, renowned multi-designer boutique Carma has opened its maiden store in Hyderabad. Located in Banjara Hills, the store offers a curated selection of wedding attire, casual wear, accessories, and footwear for both men and women. It introduces high-end fashion to Hyderabad customers by showcasing collections from 14 Indian fashion designers.
The boutique showcases designers like Talking Threads by Pearl Uppal, Chhavi Aggarwal, Meghaa Mahendru, Elisha Wadhwani, Drishti Chhabra, Guldavari, Usha Bagri, Farha Syed, Dabiri Couture, Romaa Aggarwal, RAR Studio, Aditi Gupta, Vrinda by Pundrik, and Label Mayaa. The store offers designated space for each designers’ collection.
Malvika Poddar, Co-founder, Carma, explains, known to appreciate unique cuts and silhouettes, Hyderabad’s customers blend tradition with adventurous fashion choices. For such customers, the new store offers a mix of bridal, occasion, festive, and casual wear, with a variety of price points and craftsmanship.
Launched 25 years ago, Carma focuses on promoting arts and crafts through its collection. The boutique initially featured only Suneet Varma but was later followed by Rohit Bal, Rina Dhaka, and Meera Muzaffar Ali. It gradually evolved into a multi-designer format.
