Tasva connects with Telangana shoppers with maiden store in Secunderabad
19 February 2025, Mumbai
To connect with more shoppers in the state of Telangana, men's traditional occasion wear brand, Tasva has opened its maiden EBO in Secunderabad.
Featuring Tasva’s logo on its gold-hued exteriors, the new Tasva store offers a wide range of occasion wear for men including Sherwanis, waistcoats, sets and coats. The interiors of the stores are adorned in bright white shades with seating areas and fitting rooms for customers’ convenience. The store also offers accessories like turbans, footwear, and jewelry. It has introduced a 50 per cent promotional discount on purchases of four or more items.
Expanding its retail presence Tasva opened numerous EBOs across India in 2023. The brand opened stores in cities like Gorakhpur, Kolkata, Hyderabad, Pune, Mumbai, Noida, Jaipur, and New Delhi.
Launched in 2021 by renowned couturier Tarun Tahiliani in partnership with the Aditya Birla Group, Tasva aims to provide accessible traditional wear for the modern Indian man. The brand opened its first store in Bengaluru.
