Apparel Group x Forever: Launch Womenswear Brand in Middle East

09 October 2023, Mumbai

Apparel Group, a leading fashion conglomerate, and Forever New, a renowned global womenswear brand, have partnered to launch the brand in the Middle East.

Summary

The partnership will see the opening of three flagship stores in Kuwait and the launch of an online presence on 6thStreet.com in the UAE.

Forever New is known for its contemporary elegance and style, offering women timeless fashion pieces that blend seasonal trends with feminine silhouettes and distinctive detailing.

Synergies

Apparel Group and Forever New are both committed to providing an exceptional shopping experience for their customers.

The partnership aims to foster a globally inspired fashion culture that is locally embraced, setting new benchmarks in the industry and offering consumers an enriched array of choices and styles.

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