11 August 2023, Mumbai

ReshaMandi, a pioneering textile business, is revolutionizing the Indian fashion industry by utilizing natural resources like banana peels and pineapple leaves to craft sustainable handloom textiles.

This innovative approach aims to bolster eco-friendly production while providing opportunities for artisans.

Journey of sustainable development

One remarkable creation involves hemp fiber, a rapidly growing crop that consumes significantly less water than cotton, thereby opening new avenues for profitability in the textile sector. Additionally, ReshaMandi ingeniously employs banana peel and stem fibers to engineer breathable, soft fabrics, effectively reducing waste and maximizing the material's strength.

India has triumphed over the Philippines in banana fabric production, indicating the rising popularity of this innovation.

Green is the color to go

Furthermore, ReshaMandi's use of pineapple leaves to produce silk has provided farmers with supplementary income streams.

The emergence of modal fabric derived from the Indian Beech tree is also gaining traction in sustainable textile businesses, contributing to the company's forward-looking ethos.

Through these ingenious endeavors, ReshaMandi charts a course toward an eco-elegant future, empowering both artisans and the planet.

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23 August 2023, Mumbai

Hidesign, the renowned brand specializing in leather bags and accessories, has recently inaugurated three new retail outlets. The new stores are situated at prominent locations: one at the Mall of Ranchi in Jharkhand, another at CP67 in Mohali, Punjab, and the third at the Forum Kochi in Kerala.

Quotes

"In just 3 weeks, we've unveiled 3 exciting new stores! We're delighted to introduce Hidesign's latest destinations," said Sneha Jain, the head of business development at Hidesign.

Notably, Hidesign expanded its reach further with a new outlet in Odisha in May 2023. This addition is located at the Nexus Esplanade Mall in Rasulgarh, Bhubaneswar.

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21 July 2023, Mumbai

Myntra proudly presents Oasis, the iconic British fashion brand renowned for its sophisticated and elevated feminine designs tailored for modern women.

Elevating ‘Feminine Fashion’

Catering to metropolitan and tier 1 city shoppers seeking luxurious fashion, Oasis marks its entry as the sixth esteemed brand from the Boohoo Group to grace Myntra's platform, following the success of Boohoo Woman, boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins.

Renowned British brand

Since 1991, Oasis has epitomized effortless and trend-led fashion, featuring signature florals, art-inspired prints, trending colors, and intricate detailing, showcased in an array of mini-dresses, jumpsuits, and more.

Shoppers’ engagement

Offering understated elegance and reliability, the brand's diverse collection spans dresses, tops, heels, and sustainable options, starting from INR 3000.

As part of the launch promotion, Oasis will boast an Online Brand Store (OBS) and significant on-app visibility, fostering a deep connection with Myntra's shoppers.

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01 September 2023, Mumbai

Renowned jewelry brand GIVA proudly announces the opening of its new store in New Delhi's Karol Bagh. Actress Yuvika Chaudhary graced the inauguration, joined by Anirudh Kudva, GIVA's VP of Offline Stores.

Background

With extensive experience from BCG and Tata Strategic Management Group, Anirudh has driven GIVA's offline growth remarkably. GIVA, a rapidly emerging D2C brand, founded by Ishendra Agarwal, specializes in authentic 925 silver jewelry.

The brand now expands into 14K and 18K gold, and lab-grown diamond pieces. Anirudh shared, "From humble origins, we're now a favored destination for silver jewelry in India.

Landmark

This store is a milestone, with more to come in 2023." Positioned in Delhi's bustling Karol Bagh market, GIVA's exclusive store targets urban, style-conscious customers.

With 80+ stores nationwide, GIVA makes elegant silver jewelry accessible. Based in Bengaluru, the brand has introduced affordable gold collections and plans to expand its lab-grown diamond range.

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20 July 2023, Mumbai

Mokobara, the renowned luggage, handbag, and accessories brand, has opened its second physical store in the bustling shopping district of Indiranagar in Bengaluru.

Brick-and-Mortar

This exclusive outlet marks the brand's inaugural venture into the realm of high-street retail. On the back of the tremendous success of its first store at Phoenix Marketcity in Bangalore, the brand is thrilled to establish its presence in the heart of the city's high street.

Enhanced customer delight

Located on 12th Main Road, the high street store offers a comprehensive range of Mokobara's signature tote bags, mini bags, suitcases, and various accessories.

Brand ethos; The store's design aims to provide customers with an immersive experience, allowing them to witness the products firsthand and engage with the brand's captivating world.

Growth story

Furthermore, the store serves as an educational platform, enlightening shoppers about Mokobara's unique design philosophy and fostering brand awareness.

With ambitions to expand rapidly across India company has already secured five store locations, all of which are set to launch in the upcoming months.

The brand goal is to establish a total of 20 stores within this financial year." Mokobara's strategic expansion plan reflects the brand's commitment to offering customers convenient access to its exquisite range of products while solidifying its presence in the Indian market.

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19 August 2023, Mumbai

Metro Shoes, the nation's leading footwear brand, showcases a remarkable assortment of sophisticated and enchanting footwear styles.

The collection is named 'MARISTELLA' after the Latin 'Maris' (sea) and Italian 'Stella' (star). The collection encapsulates celestial splendor and aquatic allure.

Design and Inspiration

MARISTELLLA by Metro Shoes incorporates contemporary designs and global trends. The collection caters to diverse celebratory occasions and major fashion statements, including Indian ethnic, Indo-western, and Western party wear. Each piece amalgamates modern aesthetics and traditional craftsmanship.

For Women

The collection for women boasts a range of choices, from strapped stilettos to translucent block heels in a vibrant color palette. Intricate detailing, sequins, and embellishments infuse luxury and elegance.

For Men

Men can choose from timeless moccasins, loafers, and ethnic slip-ons in classic shades.

Collaboration with Geisha Designs

The collection was created in collaboration with designers Paras and Shalini from Geisha Designs. The campaign for the collection was set in picturesque surroundings. Metro Shoes' Senior VP of Marketing, Deepika Deepti, hails the partnership's innovative resonance. Paras and Shalini appreciate the brand's dedication to quality and affordable luxury.

This collaboration transcends function to become an expression of style, artistry, and celebration.

It is a stellar alignment of Metro Shoes' festive styles and Geisha Designs' Fall-Winter 2023 collection.

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