Expanding Sustainable Viscose Fiber Production in Asia-Pacific

26 September 2023, Mumbai

Growing Production in Asia-Pacific 

Lenzing Group, a global leader in wood-based specialty fibers, is set to boost production of responsible viscose fibers for its textile brands LENZING™ ECOVERO™ and nonwoven VEOCEL™ in the Asia-Pacific region. 

Green Transformation in Indonesia T

he viscose fibers are manufactured at Lenzing's Purwakarta facility in Indonesia, which has transformed to minimize sulfur emissions, annual CO2 footprint, and wastewater generation. 

Sustainability Meets Demand 

Lenzing's investment in Indonesia aligns with its strategy to meet the rising demand for eco-friendly specialty fibers, especially in Asia. 

The proximity of the converted Purwakarta site to partners in the Asia-Pacific region allows for the efficient transport of responsible viscose fibers, reducing the overall carbon footprint of the textile supply chain. LENZING™ ECOVERO™: 

A Sustainable Choice 

LENZING™ ECOVERO™ branded viscose fibers offer up to 50% lower fossil energy and water usage compared to generic viscose. These fibers hold EU Ecolabel certification and find application in various fashion products like tops, dresses, t-shirts, and loungewear. 

Innovative LENZING™ ECOVERO™ 

Black Fibers By the end of 2023, Lenzing's Purwakarta site will introduce LENZING™ ECOVERO™ Black specialty fibers. 

These innovative fibers significantly reduce water and energy consumption in fabric dyeing, thanks to a spun-dyeing process with a lower carbon footprint. Progress in Reducing Carbon Emissions 

Lenzing's investment in the Asia-Pacific region aligns with its ambitious sustainability goals. 

The converted production site has already succeeded in reducing CO2 emissions by approximately 130,000 tons annually, contributing to Lenzing's commitment to reduce group-wide CO2 emissions per ton of product by 50% by 2030 and achieve CO2-neutral production by 2050. 

Meeting the Demand for Sustainable 

Fashion Lenzing's expansion in Asia-Pacific is a positive step towards addressing the increasing demand for sustainable and responsible fashion, showcasing the company's commitment to environmental stewardship.

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