Bridal designer Ridhi Mehra launches new slow fashion collection
19 November 2024, Mumbai
Bridal and occasion wear designer Ridhi Mehra has launched a new slow fashion collection titled, ‘Zar-Bano,’ dedicated to reviving the traditional art of hand woven tissue with a modern twist.
A celebration of heritage, the collection blends the elegance of age-old craftsmanship with contemporary design for the modern Indian bride. Launched just in time for the winter wedding season, ‘Zar-Bano’ is available on the brand’s direct-to-customer e-commerce platform, with prices starting at $860.
Focusing on meticulous craftsmanship, the collection features a range of bridal and occasion wear that seamlessly merges tradition and contemporary style. Its offers signature pieces including classic bridal lehengas, draped sarees, anarkalis, and innovative fusion sets. The collection is distinguished by intricate embellishments such as Marodi and Patola khakha embroidery, sequins, and elaborate zari work. The color palette spans from soft, elegant shades like champagne and dusky pink to bold, traditional hues of red, yellow, and green.
Each design in the ‘Zar-Bano’ collection is a testament to Ridhi Mehra’s commitment to quality, artistry, and innovation in bridal couture. The collection invites brides to honor tradition while embracing a sophisticated, modern aesthetic.
