Ishaan Khatter, Shanaya Kapoor on-boarded as brand ambassadors by Nykaa Fashion

Nykaa

Nykaa Fashion has on-boarded Indian actor Ishaan Khatter and Bollywood actress Shanaya Kapoor as its new brand ambassadors.

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As tastemakers shaping culture and conversation, Khatter and Kapoor represent a new wave of style that merges global influences with local energy - much like Nykaa Fashion, a platform where international cult labels and innovative.

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Adwaita Nayar, Executive Director, CEO, Nykaa Fashion and Head, Owned Brands, says, this partnership celebrates the joy of dressing up, owning your narrative, and finding pieces that speak to you. With Khattar and Kapoor on board, the company initiates a bold and inclusive conversation, rooted in self-expression, he adds.

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Being a part of the platform that offers pieces that make it easy and accessible to dress for the occasion is exciting, notes Khattar. Nykaa Fashion lets me switch effortlessly between looks from soft glam to street style.

The platform offers the coolest fashion trends across all seasons and the best of global and homegrown brands, he adds.

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Founded in 2012, digital-first, consumer tech beauty company, Nykaa Fashion offers fashion and B2B, launching platforms such as Nykaa Fashion, Nykaa Man, and Nykaa Superstore.  

Till date, the company has served over 42 million customers through its online platforms and 237 offline beauty destinations.

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