Galeries Lafayette taps PR company to enter Indian market
19 May 2023, Mumbai
French luxury department store Galeries Lafayette Paris Haussmann has selected One Rep Global as its public relations representative for India, aiming to expand its presence in the Indian market.
One Rep Global, a sales representation company specializing in luxury, wellness, travel, and hotel businesses, will leverage its expertise and network to promote Galeries Lafayette's renowned Paris department store to an Indian audience.
Since its establishment in 1894, Galeries Lafayette Paris Haussmann has become a prominent luxury destination, housing over 2,000 brands from various countries. Renowned for its iconic Art Nouveau dome, the department store attracts approximately 37 million visitors annually.
By tailoring marketing strategies to the preferences of the Indian luxury market, One Rep Global aims to assist Galeries Lafayette in refining its product and service offerings to suit the needs of Indian consumers. With their extensive experience in the Indian and UAE markets, One Rep Global is well-positioned to support Galeries Lafayette in expanding its reach and captivating the Indian audience.