GQ India, FDCI teamup to showcase menswear at Lakme Fashion Week
GQ India and the Fashion Design Council of India (FDCI) have joined hands to illuminate India’s dynamic menswear landscape with a special showcase at the Lakme Fashion Week (LFW) commencing on March 13.
The GQ x FDCI Men’s Edit is slated to grace the final day of the five-day fashion extravaganza. This unique event will spotlight new, meticulously curated collections from Jaywalking, Countrymade, and Rishta by Arjun Saluja.
The showcase will feature three labels—Jaywalking, Countrymade, and Rishta by Arjun Saluja—each possessing a distinct style and voice within the realm of Indian menswear. These brands will present their collections in a specially curated combined show.
Jaywalking, a homegrown label that catalysed the cultural movement of hype in India, is led by 30-year-old Jay Jajal. Established in 2019, this marks the Mumbai-based founder’s first showcase in five years.
Countrymade made waves in 2019 Sushant Abrol, Founder and Designer unveiled his debut collection at FDCI India Fashion Week. With thought-provoking narratives surrounding the military, Countrymade offers a contemporary approach to design while preserving the artisanal strength of Indian crafts.
Rishta by Arjun Saluja is renowned for its deconstructed silhouettes that explore new shapes and forms. Saluja, a master of unconventional narratives in fashion, is set to make a much-anticipated return to the runway after almost six years.
Che Kurrien, Head-Editorial Content, GQ India, says, the interest in men’s fashion is exploding, and this show reflects the dynamism, texture, and variation in the menswear universe across the country.
Sunil Sethi, Chairman, FDCI, adds, the show encapsulates the vibrant interplay of textures, colors, and styles which shape the ever-changing landscape of modern menswear.
