Carmissima Milano forays into Indian market with debut store in New Delhi
17 July, Mumbai 2025
Celebrated for its sophisticated tailoring and rich heritage in fine shirting, renowned Italian menswear brand Camicissima Milano has officially marked its entry into the Indian market. The brand opened its inaugural store in New Delhi, situated at the upscale Ambience Mall, Vasant Kunj. This store was launched in partnership with OSL Luxury Collections.
The launch signifies Camicissima’s ambitious foray into India's burgeoning premium menswear segment. The brand aims to cater to discerning consumers who appreciate refined, European-inspired formalwear and high-quality craftsmanship. The New Delhi store itself is meticulously designed to embody Camicissima’s core tenets of artisanal skill and timeless design, presenting a carefully curated collection of men's apparel.
Fabio Candido, President and Owner, Camicissima, states, entering the Indian market in collaboration with OSL Luxury Collections is a significant milestone for the brand built on a family tradition rooted in craftsmanship and elegance. It offers the label a remarkable opportunity to bring authentic 'Made in Italy' fashion to Indian consumers.
Salesh Grover, Business Head, OSL Luxury Collections, adds, this new store opening marks the beginning of a long-term strategy to introduce refined dressing and premium tailoring to India’s rapidly growing base of style-conscious consumers. The brand’s unique blend of comfort, craftsmanship, and elegance will resonate strongly with the Indian audience.
Prem Dewan, Retail Head, OSL Luxury Collections, emphasizes, Camicissima’s arrival aligns perfectly with OSL’s broader mission of bringing globally recognized luxury fashion brands to the Indian market.
With this initial launch, Camicissima aims to thoroughly assess the market potential and gauge consumer demand in India. Following this evaluation, the brand anticipates a wider retail expansion across other major metropolitan cities, as part of its overarching international growth strategy. This expansion promises to offer Indian consumers greater access to authentic Italian sartorial excellence.
