Featuring a revamped format, Landmark Group’s value fashion brand Easybuy launched its ninth store in Hyderabad. Located inSecunderabad, it is the retailer’s 12th outlet in Telangana.
Founded in 2014, Easybuy now operates over 140 stores across India. The brand’s new stores reflect its commitment to provide customers a better shopping experience, says Karan Mehta, CEO.Easybuy has reoriented its supply chain to offer something new to customers after every visit. The brand is entering new markets with this revamped format. Ranging from 8,000 sq ft-10,000 sqft, the brand’s stores offer over 1,000 styles under Rs499 for men, women, and kids, with new collections released every two weeks.
In addition to Easybuy, Landmark also introduced Lifestyle and Max to India. The retail giant currently boasts over 2,200 stores in more than 20 countries.
