Shoppers Stop teams up with Single.id to elevate consumers’ rewards experience

08 August 2024, Mumbai

Multi-brand, omni-channel fashion and lifestyle retailer Shoppers Stop has teamed up with cross-reward program identifier Single.id to launch a new app aimed at elevating the consumer rewards experience.

Kavindra Mishra, Customer Care Associate, Managing Director, and CEO, Shoppers Stop’ semphasises, the company remains committed to customer-centricity and enhancing the shopping experience. Including 10 million First Citizen Club members, the strong loyalty program constantly offers new opportunities to make hopping more rewarding. This partnership allows the retailer to extend the benefits of its loyalty program beyond the Shoppers Stop ecosystem, adding real value to every purchase customers make. The new app is designed to optimise the rewards experience for First Citizen Club members, allowing them to earn rewards not just at Shoppers Stop but also at partner brands such as Truefitt & Hill, Himalaya, and McDonald’s.

Both ChandraBhushan, Country Head-India, Enigmatic Smile, and BishSmeir, Global CEO, Enigmatic Smile, expressed enthusiasm for the collaboration. Smeirnoted, the integration of seamless card-linked offers into the Shoppers Stop First Citizen Club rewards system will provide customers with the easiest retail savings experience in India. Secured by a single.id, the new app will revolutionise how millions of loyal customers save money every day, he added.

Founded in 1991, Shoppers Stop operates 114 department stores across India and offers over 500 fashion and lifestyle brands.

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