27 August 2024, Mumbai
Premium suiting and shirting fabrics and fashion apparels brand, Siyaram’s has roped in Bollywood star RanbirKapoor as its new brand ambassador. Through this partnership, the brand aims to increase its popularity among the style seeking youth population.
Known for high-quality, innovation, and designs that appeal both locally and internationally, Siyaram’s is recognised for its craftsmanship and commitment to excellence. The brand makes global fashion accessible to Indian consumers. Their fabrics and garments combine tradition and modernity, resonating with millions of customers.
Ramesh Poddar, Chairman and Managing Director, Siyaram's says, Kapoor’s undeniable star power, effortless style, unwavering confidence, and a commitment to stay ahead of the times resonates perfectly with the brand’s values. The collaboration between these two will help the brand create a powerful connection with its target audience and propel it towards new horizons.
Kapoor adds, Siyaram's is an iconic brand and a family favorite. Their collection offers designs that exude sophistication. The brand has been renowned for its unwavering dedication to excellence, trust, and Indiannes over decades.
Siyaram's plans to combine its heritage with the contemporary appeal of actor to strengthen its position as a leading fashion brand in India across generations.