Strch launches new sub brand, Grafe Strch at Tata Mumbai Marathon Expo
23 January 2025, Mumbai
India's leading activewear brand under the Gulabdas Group, Strch launched its new sub brand Grafe Strch featuring cutting-edge graphene nylon t-shirts at the recent Tata Mumbai Marathon Expo, held from January 16-18, 2025 in Mumbai.
Crafted with the Nobel Prize-winning material, graphene, known for its exceptional strength and durability, these T-shirts redefine performance in fitness apparel. Designed specifically for Indian body types, Grafe Strch combines style, innovation, and unparalleled performance to cater to the demands of today's fitness enthusiasts.
Over the three-day expo, the Strch booth attracted thousands of fitness enthusiasts, athletes, and visitors. More than five thousand fitness enthusiasts engaged with the brand, while over seven thousand participated in exciting challenges and explored its cutting-edge apparel alongside major global brands like Asics and Reebok.
The Tata Mumbai Marathon Expo provided the ideal platform to showcase the brand’s dedication to innovation and quality, says Prithvi Bhagat, Founder, Strch. In addition to the groundbreaking Graphene Nylon T-shirts, Strch showcased its complete range of high-performance activewear, meticulously crafted with Strch engineered Nylon and Spandex. Renowned for its odor-free comfort and premium quality, the collection captivated visitors throughout the expo.
