Urbanic launches new range ‘Savana’ for Gen Z women

UK-based fashion brand, Urbanic has launched a range titled Savana for Gen Z women. Focusing on modern trends, Savana uses proprietary AI production procedures to reduce inventory waste and support sustainability.

The rangeenables Urbanic to adjust to developing consumer preferences. Summarising the spirit of modern fashion while staying committed to quality and innovation, the range strives to empower young women to express themselves through their style. It provides them a variety of fashion-forward choices that conform to their lifestyle,” shared James Wellwood, Founder, Urbanic.

Savana’sdebut collection offers a wide range of styles designed to suit every feature of a young woman’s life, from informal daywear to refined evening attire. Each piece of the collection is designed to make the consumer not only look good and be comfortable in her attire.