Biba's stylish Vadodara store debut

20 September 2023, Mumbai

Biba, the women's and girls' ethnic wear brand, has expanded in Gujarat, opening an exclusive store in Vadodara. The outlet showcases Biba's fresh branding, with a striking geometric printed facade and interactive design.

Local influencers flocked to the store's opening, enjoying a selfie booth and trying out new collections.

Spoilt for choice

Featuring pre-festive occasion wear and everyday kurta sets, shoppers can choose ready-to-wear or ready-to-stitch outfits. The store also boasts an extensive bottom wear section for mix-and-match styles.

Biba operates brick-and-mortar stores and an e-commerce site across India, with international outlets in Nepal and Malaysia.

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