FabIndia launches 'Fab by Nature' for conscious consumption

28 February 2023, Mumbai 

FabIndia, a popular ethnic wear and lifestyle brand, recently announced the launch of their new men's and women's clothing line called 'Fab by Nature'. The handcrafted line is now available for purchase both in stores and online.

The sustainable line aims to promote conscious consumption while supporting craftspeople that make the garments.

FabIndia feels that fashion can be both stylish and sustainable. With 'Fab by Nature company showcases commitment to artisanal craft and sustainability, while also providing customers with a range of garments that are versatile and fashionable for occasion wear as well as everyday living.

Fab by Nature features earth-toned separates with intricate hand-embroidered Chikankari details, woven textiles, and hand-block printing. The line also includes a selection of children's wear with comfort-driven, fusion-style looks. The brand aims to appeal to all age groups with their minimalist and versatile aesthetic.

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