Ludic partners CSK for the 2025 and 2026 IPL seasons
Partnering with the Indian Premier League (IPL) team, Chennai Super Kings (CSK), footwear brand Ludic has become their official footwear partner for the 2025 and 2026 seasons.
The brand has also launched a special CSK-inspired footwear collection comprising sneakers and sliders to celebrate this collection.
Through this partnership, Ludic aims to broaden its national reach by leveraging CSK's large and dedicated fan base. The brand plans to establish exclusive kiosks at all of CSK's home games at Chepauk Stadium to enhance fan engagement.
Ishit Jethwa, Founder, Ludic, states, an iconic franchise, CSK makes this collaboration a significant step in the brand's expansion. Established with aim to cater to the needs of young aspiring India, the partnership provides the brand with the required national exposure.
The collaboration aims to launch multiple products along with a series of engaging activities across online and offline platforms throughout the year.
The CSK collection is available for purchase on Ludic's website, various e-commerce platforms, and CSK's official online store.
