H&M adds to store count, opens new store in New Delhi

22 February 2023, Mumbai

H&M has opened a store in New Delhi.

The store is spread over 1677 sqft, designed by the latest interior trends, and offers a modern and welcoming shopping experience featuring H&M’s latest collection for women, men, and children.

Additionally, as part of H&M’s commitment to a more circular and sustainable future, the new store also offers the brand’s garment collection initiative, which allows customers to bring unwanted clothes and textiles by any brand, in any condition, to the store.

This is the fashion retail brand’s ninth store in New Delhi. H&M is now present in 50 stores across 26 cities of India. H&M is continuing its expansion in the Indian market with revamped, spacious and exceptional designs for the new stores.

The fashion retailer has managed to retain its position as India’s largest fast fashion brand by revenues on aggressive store expansion and lower pricing.

H&M stocks fast fashion items created in-house and teams up with designers for one-time collections. It keeps a large inventory of basic, everyday items sourced from places including India and Bangladesh that carry lower price tags than those of most of its rivals.

H&M entered India in 2015. H&M’s new store in Lucknow is spread over 1,160 sq meters.

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