Fabindia and Hidesign opened their first joint location store in Chennai.

28 January 2022, Mumbai:

The Indian retail chain, Fabindia and the leather goods manufacturer Hidesign opened their first joint location store at Pondy Bazaar, Chennai.

The two home-grown brands, have highlighted their hand-crafted and innovative design in this store.

Situated on 5,000 sq ft. on the ground and first floor, the store houses Fabindia;s apparels and home & lifestyle offerings while Hidesign showcases its leather goods across 700 sq ft.

The store also provides a customization station that will facilitate the customers to customize their purchases from an assortment of products.

Dilip Kapur, Founder & President, Hidesign, believes this is a strong first step towards implementing collaboration that will encourage similar brands to come together.

As Hidesign completes a milestone of 8th store in the city and 81st store in India; Fabindia completes a landmark of 12th store in Chennai and 316th city in the country.

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