Reliance Brands expands offline retail for Ak-Ok in Kolkata
Reliance Brands, the fashion retail arm of Reliance Industries, has expanded its offline facilities by opening new offices for premium apparel brand Ak-Ok in Kolkata. The modern style of these offices facilities elevate the brand’s operations and facilitate future expansion.
Blending natural beauty sharp lines and edges, the office’s design reflects Ak-Ok’s youthful fusion wear garments. Art pieces on wall decorate the space’s walls while the books on Chanel and William Morris offer diverse inspiration.
Ak-Ok was launched by designer Anamika Khanna as a subsidiary to create more experimental designs and connect with a younger audience. Led by her sons Viraj and Vishesh Khanna, the brand has retail stores in Kolkata, Delhi, and Mumbai in addition to its direct to customer e-commerce store.
Ak-Ok also opened the Lakme Fashion Week in autumn 2022. Launched in partnership with the Fashion Design Council in India, the brand unveiled its menswear offering at the event.
