Ratirup Retails launches boutique for women’s ethnic wear in Bangaluru

Ratirup Retails has launched ‘Alabhya’, a bespoke clothing boutique for women’s ethnic fashion wear. The boutique caters to the women’s need for ready-to-stitch clothing materials. It provides a wide range of fabrics in various qualities, colors, concepts and themes.

Its handloom sarees include varieties in nylon, rayon, vscose, pure linen, chiffon, embroidery, digital prints, hand work and hand paints.

Besudes clothing material, the brand also offers high quality ethnic fashion jewellery, footwear as well as a wide range of perfumes from popular brands. Tee perfumes can be customized on request to match the customers requirements.

‘Alabhya’ has a 100 per cent franchisee model and aims to target Tier II and III cities. The franchisee cost ranges between Rs 20 to 40 lakh depending on the location, region and size of the store.

The ideal size of a ‘Alabhya’ franchise store is between 500 to 800 sq. ft. The brand focused on South India plans over 50 stores in the first year and over 200 stores in the next three years across India.

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