Leading value fashion retail chain V-Bazaar has expanded its operations by adding the grocery segment to its portfolio. The company expects this to boost revenues by 15 per cent. It has been witnessing sales decline due to the pandemic. It generated revenues worth Rs 220 crore ($31.1 million) during the last fiscal year.
V-Bazaar has a strong retail presence with 72 stores spread across Bihar, Jharkhand, Madhya Pradesh, Orissa Uttar Pradesh, and West Bengal and plans to add around 60-65 more stores by end of this year. The retailer offers more than 60,000 products from across men’s, women, and kids apparel. One of the fastest growing value retail formats in India, V-Bazaar is a top clothing brand in India, and is India’s fastest growing premium lifestyle company. With innovative designs, concepts and products, the company brings the latest trends in fashion and clothing styles to the apparel market.
