India: A Top Destination for Investment in Fashion

FashionIndustry

23 October 2023, Mumbai

Why India

India is rapidly becoming a global center for fashion, as shown by its status as one of the world's fastest-growing and most competitive fashion markets.

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The growing interest from global brands highlights this remarkable change.

There are five main reasons why India is so appealing for global fashion brands:
India's population of over 1.4 billion and its expected middle-class of 547 million by 2025 make it a huge opportunity for global fashion brands.
The Indian people show positive spending patterns and high brand awareness, making it a land of possibility for international brands.
E-commerce: The development of e-commerce is expected to support this growth, creating opportunities for fashion retailers and producers.
Rising incomes: increasing brand awareness, along with rising incomes and internet access, motivates consumers to buy quality brands.
Global issues: Global issues have encouraged the international clothing and fashion industry to explore India's growth story, thus extending its global reach.
The fashion industry is valued at around $2.5 trillion worldwide, and India is poised to play a major role in this growing market.

5 key insights:

  • $2.5T fashion industry
  • India: fast-growing, competitive
  • Global brands attracted
  • 5 reasons for appeal
  • Demographics, demand, e-commerce, rising incomes, global issues

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