Libas, an ethnic clothing business, has opened outlets in New Delhi

02 September 2021, Mumbai:

Libas, an online ethnic apparel retailer, has expanded into the physical sector with the inauguration of two new locations in New Delhi, the nation's capital. The new outlets are distributed across 2400 square feet and 500 square feet in Rajouri Garden main market and V3S Mall in Nirman Vihar, respectively.

Libas intends to expand its retail footprint in the coming months by launching new locations across the country. “We are very thrilled to have established our physical stores in the important regions of Delhi and are looking to launch many more in the coming months,” Sidhant Keshwani, managing director, said in a statement.

“We believe in traditional brick and mortar as well as having a strong internet presence. It will strengthen our footprint by allowing us to reach out to a broader client base, allowing us to deliver our exquisite products that exemplify Libas' philosophy,” he added. The brand has also launched its revamped logo and identity as part of its marketing plan. Libas has a major position in the north Indian market for women's ethnic apparel, and it sells through its website with shipping across the country.

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