17 June, Mumbai 2025
Apparel Group India has opened the first Beverly Hills Polo Club (BHPC) store in Raipur, located at Zora Mall. This marks the iconic Southern California-inspired lifestyle brand's 30th store in India, expanding its presence in central India and highlighting Apparel Group's ongoing commitment to expanding aspirational retail throughout the country.
The new Raipur store provides local shoppers access to BHPC’s complete product range, including clothing for men, women, and children, as well as footwear, watches, eyewear, fragrances, handbags, and wallets. This launch reflects Apparel Group's strategy to build aspirational brand exposure alongside deliberate market expansion. The opening of the Zora Mall outlet follows BHPC’s recent openings across India, including in Gujarat and Delhi, bringing the national total to 30 premium stores.
Established in 1982, BHPC draws heavily from the luxury and heritage of the polo sport, offering a blend of relaxed elegance and aspirational style. The brand's signature ‘horse & rider’ emblem evokes the elite spirit of Beverly Hills, positioning it as a global lifestyle label recognized for premium apparel, accessories, footwear, eyewear, fragrances, and more. With over 650 stores worldwide across more than 70 countries, BHPC combines casual luxury with sport-inspired design to appeal to contemporary consumers.
