Aditya Birla Fashion and Retail (ABFRL): Sets up a new subsidiary to enter into D2C space
_large.jpeg)
05 February 2022, Mumbai:
Aditya Birla Fashion and Retail Limited (ABFRL) yesterday decided to get into the Direct to Consumer (D2C) space to cash in on the fast-emerging business category by announcing to set up a new subsidiary.
The announcement came up during its 'The board of the leading company meeting held on Friday. The move was in the direction of curating a portfolio out of agility to tap into new-age, digital brands segment across categories in fashion, beauty, and potentially other allied lifestyle segments and so and so forth.
"The D2C portfolio will be built through organic and inorganic means," said a statement from the Aditya Birla Group firm.*
Management view is that," This venture will initially be funded through ABFRL's internal accruals,"
Follow us on Linkedin & Youtube.
Subscribe to our newsletter.
Powered by:
*Figures mentioned in the above article have been sourced from ET article.
