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30 May 2022, Mumbai:
The first physical Amazon Fashion Store 'Amazon Style' store just opened its doors on Wednesday, May 25 in Los Angeles.
ALSO READ Amazon seeks dismissal of insolvency plea against Future Retail
Amazon believes this development is particularly followed closely by the fashion sector as one of the most prolific for its online marketplace.
RELEVANT NEWS Amazon: Launches Smart Commerce To Help Offline Stores Setup Digital Store-fronts
This opening relies heavily on automation processes and digital technology with heavy use of touchscreens and QR codes. Customers can use an app to do things such as requesting items without leaving a fitting room.
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