Accessorize London is set to expand its operations in the travel retail sector in India by opening two new stores in Pune and Hyderabad.
The brand currently operates stores in Bengaluru, Hyderabad, and Delhi, and plans to further strengthen its footprint by into the burgeoning travel retail sector.
The new stores will offer a range of fashion accessories such as earrings, necklaces, scarves, sunglasses, and stationery.
Growing at a CAGR of 21.59 per cent from 2024-29, the Indian travel retail market is projected to reach $5.40 billion by 2029, as estimated by Mordor Intelligence. Accessorize London aims to leverage this opportunity to meet the escalating demand for quality fashion products and services in travel retail outlets. The brand’s expansion into travel retail space also aligns with the increasing tourism in India and helps strengthen the brand’s position in the market.
‘Incredible India’ has become a favored tourist destination for many international travellers. In addition, both international and domestic travellers seek gifting accessories, and souvenirs, and last-minute shopping at the airports. This opens up many opportunities for the brand to tap into the growing markets and cater to consumer demands.
Kumar Saurabh, CEO, Planet Retail Holdings, the parent company of the brand, says, the travel retail segment presents an ideal opportunity to the brand to cater to customers engaging in spontaneous and convenient shopping experiences. It aligns with its commitment to deliver top-quality accessories that ensure utmost customer satisfaction.